Aqua tone was created as a school project where I was asked to create a brand based on one of the four elements.
Despite the already obvious name I chose the inverted triangle as the symbol of water.
The remake of a brand as a school project implies doing some research about it and trying to find what its needs are in order to create something completely new and different without compromising the brands identity.
A clothing brand for the casual yet sophisticated woman.
One of the biggest cooking/cocktail mixer brands, yet its image its still dated from the 80's decade. As a school project I decided to slowly make the transition to our time by including a little icon on its Logo.